Within 15 years, Netflix has evolved into an international streaming service, offering movies and shows in various genres from documentaries to science fiction. Slowly, Netflix shifted the focus from DVD to streaming, adding more films to their internet website and signing partnership agreements with cinema production companies. The money-making strategy stood on subscriptions too. It was an improvement of their DVD service: they suggested its users watch the films right on their computers without waiting for days until they arrive. It resulted in the Netflix streaming service launched in 2007. Throughout the 2000s, the company understood the growing potential of streaming solutions. Initially, people could enable a subscription by phone, internet, or mail, and have the DVD movies brought right to their doorsteps. It represents their mission to deliver a wide range of entertainment content directly to viewers’ screens. The name ‘Netflix’ is drafted from the words ‘internet’ and ‘flicks, which means movies.
